Your data on MRCVSonline
The nature of the services provided by Vision Media means that we might obtain certain information about you.
Please read our Data Protection and Privacy Policy for details.

In addition, (with your consent) some parts of our website may store a 'cookie' in your browser for the purposes of
functionality or performance monitoring.
Click here to manage your settings.
If you would like to forward this story on to a friend, simply fill in the form below and click send.

Your friend's email:
Your email:
Your name:
Send Cancel

Equine charity sees increase in welfare cases
World Horse Welfare hopes the advert will bring attention to the suffering that horses are experiencing.
World Horse Welfare has released a new advert to raise awareness.

An equine charity has launched a new TV advertisement, which it says will raise awareness of the suffering of hundreds of horses in the UK.

The advert comes as World Horse Welfare reports a 43 per cent increase in welfare enquiries that have needed its attention.

Many of these enquiries have required visits from the charity’s field officers, which investigate whether the horse is well-kept. Cases where the horses have required attention have resulted in four of its Rescue and Rehoming Centres nearing capacity.

World Horse Welfare said that, with much of its work happening out of public view, it is hoping its new advertising campaign will bring attention to the suffering that horses are experiencing, and the work it is doing to save them.

The TV advert, titled ‘How could anyone treat horses like this?’, features Seamus, a Clydesdale horse rescued by the charity who was so malnourished he was like a ‘giant skeleton’. World Horse Welfare ensured that Seamus was rehabilitated, and rehomed in a safer place.

It also explores many of the other cases of equine neglect and abuse which the charity has discovered.

Peter Rowbottom, director of fundraising at World Horse Welfare, said: “We are seeing a dramatic increase in demand for services and our UK support team have already dealt with 938 welfare enquiries this year, compared to 658 at the same point in 2023.  

“We aren’t expecting it to get any better either, as the wet winter weather has been particularly bad for horse owners this year, and our four Rescue and Rehoming Centres have already surpassed our preferred numbers.”

He added: “We hope that the advert will resonate with viewers and help us raise much needed funds to continue our work to improve welfare for all horses.”

The full advert can be viewed here.

Image © World Horse Welfare

Become a member or log in to add this story to your CPD history

RCVS Knowledge appoints Veterinary Evidence editor-in-chief

News Story 1
 RCVS Knowledge has welcomed Professor Peter Cockcroft as editor-in-chief for Veterinary Evidence.

A world-renowned expert in evidence-based veterinary medicine, Prof Cockcroft will lead the strategic development and editorial quality of the open-access journal. He was previously in the role from 2017-2020.

Katie Mantell, CEO of RCVS Knowledge, said: "We are excited about the extensive knowledge of evidence-based veterinary medicine and clinical veterinary research that Peter brings, and we look forward to working with him over this next phase of the journal's development." 

Click here for more...
News Shorts
Defra to host bluetongue webinar for vets

The Department for Environment, Food and Rural Affairs (Defra) will be hosting a webinar for veterinary professional on bluetongue on Thursday, 25 April 2024.

Topics covered will include the transmission cycle, pathology and pathogenesis, clinical signs (including signs seen in recent BTV-3 cases in the Netherlands), and control and prevention.

The session, which will take place from 6pm to 7.30pm, is part of Defra's 'Plan, Prevent and Protect' webinar series, which are hosted by policy officials, epidemiologists and veterinary professionals from Defra and the Animal and Plant Health Agency. The bluetongue session will also feature insights from experts from The Pirbright Institute.

Those attending will have the opportunity to ask questions. Places on the webinar can be booked online.