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Diamond Standard Cats
Baby, one of the most pampered cats in Britain.
The cats who get the cream...and much more besides.

It is not unusual for pets to be pampered, but a recent survey conducted by Gourmet has uncovered there are no lengths some owners will not go to indulge their cat.

The search for a Five Star Feline polled 2000 cat owners about how they pamper their pets, and highlighted the extent cat owners will go to care for their cat. Research found:

- One in six cat owners will sit on the floor, rather than moving their cat from their favourite chair
- One in six cat owners buy their pets designer or jewel encrusted accessories
- One in four cat owners indulge their cats with treats several times per week
- Half of male cat owners let their cat sleep on top of the duvet while they’re in bed.

Now twelve cats are battling it out to claim the title of most pampered cat the country. Over 3000 doting owners entered their cats for consideration and following 250,000 public votes, the potential felines were selected.

Amongst them is Scottish cat Baby, who is so indulged she has her own bedroom and bathroom. Luna, from Lincolnshire, has her own 'princess' bedroom with a bed, toys, pictures and a cross-stitch portrait of herself. Meanwhile Sid Luscious is the proud owner of his very own motorised water fountain. Seraphim, on the other hand, frequently travels on holidays abroad with his owners and, to top it all, has his own throne.

For more tales of diamond-standard cats and the shortly-to-be-announced winner of the 'Most Pampered' title, click here.



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Survey launched to investigate EHV

News Story 1
 Zoetis has launched a new survey to identify management techniques for Equine Herpes Virus (EHV).

EHV is a contagious, airborne virus that can cause respiratory problems and severe diseases in horses and ponies. It spreads among horses over short distances, direct contact and through shared equipment.

The survey will explore current knowledge and management practices with EHV in the UK. It is quick to complete and participants could win one of 10 equine first aid kits.

Complete the survey here

Click here for more...
News Shorts
WSAVA launches pet travel guidance factsheet

A new pet travel guidance factsheet for veterinary professionals and caregivers has been developed by the WSAVA in collaboration with the World Veterinary Association.

The Dog and Cat Welfare During Transport factsheet provides step-by-step guidance for all stages of a journey, from pre-travel checklists to post-travel care.

Brachycephalic breeds or animals prone to travel-related anxiety are given special focus in this guide, which also provides links to IATA container regulation and WSAVA vaccination guidelines.